MCV/DEVELOP News, events, research and jobs from the games industry

The huge Zavvi roll-out that will once and for all see the Virgin Megastore name disappear from the UK’s High Streets has today completed, with the retailer calling it the fastest re-brand in entertainment retail history.” Stephen Lynn, senior PR and promotions manager at Zavvi Entertainment group told MCV last …

EA boss Keith Ramsdale has hailed the ‘unprecedented’ exposure the firm received after its Be The One event at the London Games Festival – and hinted that it may host an even more ambitious showcase next year. As revealed by MCV, Be The One was the most high profile marketing …

Sega has compared the family appeal of its upcoming movie adaptation The Golden Compass to that of The Lord Of The Rings. The publisher is confident that it can use the promotional clout of movie distributor New Line to push the title high up the Christmas chart – and become …

Following its domestic growth and global success, Nintendo’s UK office has handed out a string of promotions across the business. Rob Lowe and James Honeywell – UK product managers for Wii and DS, respectively – have both been made senior product managers. PR supremo Rob Saunders becomes senior UK PR …

Parent firm Catalis says games development division and QA efforts doing well

Develop reports that EA may have stolen the title of ‘most cash happy acquirer’ last month when it spent big ( $860m big ) to buy BioWare/Pandemic, but it seems Warner Bros wasn’t being tightfisted either when it came to buying Traveller’s Tales. A report on the Manchester Evening News …

Following his statement that upcoming next-gen title Grand Theft Auto IV will only be released once the developer in utterly convinced” that it is ready, Take 2 chairman Strauss Zelnick has now said that that game will ship by the end of April next year as previously stated. Speaking to …

We've signed on as event partner for February conference, with circulation boost for dedicated issue

Industry chat says WB may have spent double that to secure key UK Lego dev talent

It has been revealed that despite the global dominance of Nintendo’s Wii and DS gaming duo, both the Xbox 360 and the PS2 were more profitable for global publishing giant EA for the quarter ending September 30th – reinforcing concerns that third party publishers are finding it hard to tap …