The Walt Disney Company has acquired kids online virtual world Club Penguin. Club Penguin launched in October 2005, and now has over 700,000 paying subscribers and 12 million activated users – mainly in the US and Canada. The site is based on animated penguin avatars on a snow covered virtual …
Read More »
[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Triple-A games line-up revealed for EIF â??07
World premieres for Guitar Hero III, Rise of the Argonauts and Turning Point
Read More »Nintendo signs up new ad agency
According to Marketing Week , Nintendo and Karmamara are in the final negotiations of an advertising contract after the latter won the pitch against rival agencies thought to include Vallance Carruthers Coleman Priest, Miles Calcraft Briginshaw Duffy, and CDP. The battle followed a review, which was called in May after …
Read More »Peep Shows Mitchell to host Joysticks
The shortlist for Future Publishing’s Golden Joystick awards has been revealed, along with the announcement of a new host – David Mitchell, best known for his role as Mark in Channel 4 comedy Peep Show. The event will be held at London’s Park Lane Hilton Hotel on Friday October 26th, …
Read More »Triple-A games line-up revealed for EIF 07
Unreal Tournament, Assassin’s Creed and BioShock are also set to feature at The Edinburgh Interactive Games Screenings on Tuesday August 14th at the Odeon Cinema on Lothian Road. Alongside the games line-up, students will be able to sample the action and get advice on how to get into the games …
Read More »THQ suffers $9.3m net loss in Q1
THQ has posted its fiscal results for the first quarter of FY2008, revealing a year-on year drop in sales of $34.3 million and a net loss of $9.3 million. The California-based company generated sales of $104.5 million for the period to June 30th, down from the $138.8 million made in …
Read More »Hasbro ready to Scrabble for games market share?
The news comes following the recent announcement that the company has bought back from Atari the digital gaming rights to its key franchises, including Monopoly, Scrabble and Risk. It could see Hasbro Interactive return to the market after an absence of six years, when its games division was sold to …
Read More »The return of Activision
So why quit a big job running several territories for EA? What appealed to you about Activision? We have a tremendous opportunity. The company is stronger than ever and with stronger European appeal than ever. Things like Guitar Hero having localised content and the deal last year for James Bond …
Read More »Fork Particle joins Xbox 360 Tools & Middleware program
Particle effect SDK now certified for 360 development
Read More »Toy firms to roll the dice again?
Giants – and fierce rivals – Hasbro and Mattel had just established Interactive divisions in order to take their key brands to the exciting new ‘multimedia’ PC CD-ROM format. And we revealed that Lego, Vtech and Tiger Electronics were considering similar moves. They were exciting times. The market was looking …
Read More »-
[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
Read More » -
[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
-
[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
-
[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
-
[Guest Post] GTA VI : The Tipping Point For A New Normal
-
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
Read More » -
Finalists announced for the Women In Games Awards 2026
-
[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
-
[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
-
[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
![asd 2 [Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice](https://mcvuk.com/wp-content/uploads/asd-2-110x75.jpg)
![dfgdgdg [Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse](https://mcvuk.com/wp-content/uploads/dfgdgdg-110x75.png)
![1662974279280 Copy [Guest post] Keep Game Concept Motion Separate from Gameplay Footage](https://mcvuk.com/wp-content/uploads/1662974279280-Copy-110x75.jpeg)
![ULTIMATE EDITION 02 [Guest Post] GTA VI : The Tipping Point For A New Normal](https://mcvuk.com/wp-content/uploads/ULTIMATE_EDITION_02-110x75.jpg)

![Screenshot 2026 07 28 120612 [Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/Screenshot-2026-07-28-120612-110x75.jpg)
![SB SiteHeader 1 [Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards](https://mcvuk.com/wp-content/uploads/SB_SiteHeader-1-110x75.jpg)
![fenfen [Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/fenfen-110x75.jpg)