Ubisoft’s London-based Assassin’s Creed: Syndicate has debuted at No.1, but its performance compared to its predecessors will be a big worry. Chart-Track says that its numbers fall short of surpassing any of the other major entries in the series”, although it did better fellow non-Ubisoft Montreal developed title Assassin’s Creed: …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Bigpoint on cracking the mobile market
CEO Khaled Helioui discusses how it has changed its development culture in the hopes of finding as much success in mobile as it has had in the browser
Read More »eSports Is Big Time: Pro Video Gaming League Eyes Global Distribution, Drug Testing
The Electronic Sports League (ESL)is already one of the largest eSports organizations in the world. But it’s looking toexpandits global reachby 2017—with partnering and drug-testing key parts of the plan. ESL runs its own eSports tournamentsand partners with publishers like Blizzard Entertainment to help them organize their professional competitions, running …
Read More »GAME’s Christmas campaign has kicked off
It’s not even November but retailer GAME has hit go on its Christmas marketing campaign. It’s fronted by an animated chap called Gamer Claus, created by artist and illustrator Boneface. GAME describes him as an intriguing and mysterious new character”. The campaign will span TV, print and radio and run …
Read More »Batman: Arkham Knight PC re-release arrives this week
The PC edition of Batman: Arkham Knight will be relisted for sale on Steam later this week, Warner Bros has announced. The publisher posted the news on the game’s Steam community hub, stating it will re-release on October 28th. The game was removed from from Valve’s service in June, following …
Read More »Microsoft no longer reporting console sales
A Microsoft source has confirmed to Game Informer that the company will no longer provide sales updates for Xbox One. The reportstates that the firm has stopped reporting console sale totals as ofits most recent quarterly report– which explains why the usual figures were mysteriously absent from Microsoft’s results earlier …
Read More »Xbox Live co-creator Eric Neustadter leaves Microsoft
Eric Neustadter – one of the creators of Xbox Live – has announced his exit from Microsoft after nearly two decades with the firm. Engadget reports on the departure. Neustadter is best-known for evolving Xbox Live from a network of in-house desktop computers to a multi-platform service boasting 39m users, …
Read More »If Carlsberg did Fallout beer, it would probably be available to buy on Amazon
Here’s a marketing tie up fit for a quiet Friday afternoon. Bethesda has partnered with Carlsberg to release a Fallout branded beer inspired by Vault-Tec Industries and the multi-award winning Fallout videogame series”. Although presumably that doesn’t mean it tastes like it’s been left to rot for decades in an …
Read More »Digital console game sales surge 29% in September
Superdata’s worldwide digital games report for September has shown an annual 11 per cent increase in sales. Overall the digital games market was worth $5.4bn. The biggest growth was seen in digital console game sales, which shot up 29 per cent to $326m. That’s despite the number of console players …
Read More »MD Mick Morris leaves Audiomotion after 17 years
Audiomotion MD Mick Morris has left the company after 17 years to pursue a new and fresh challenge”. Operations director Brian Mitchell will now take the reins at the Oxfordhire-based studio. Morris joined Audiomotion in 1998, and became MD in 2003 after the company left the GBH/Kaboom group. The mo-cap …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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