MCV/DEVELOP News, events, research and jobs from the games industry

New research suggests that releasing a demo before a game is released with actually damage potential sales, potentially halving the number of copies it will shift. This was revealed by game designer Jesse Schell during the recent Gamelab conference in Barcelona, according to CVG. Schell based his claims on new …

Xbox hates retail, right? Before last week’s U-turn, Xbox One was going to destroy the pre-owned market, cripple retail’s one profit-making area, and accelerate the move into digital. It was going to kill GAME and GameStop. MCV has never bought into this argument. For starters, Microsoft has a 429 console …

Ubisoft pleased with performance of standalone digital title

David Kozlowski to oversee development of unannounced mobile game

For the third week in a row, State of Decay is the best selling Xbox Live Arcade game in the UK. The game has managed to sustain its success and keep Minecraft from its No.1 position for longer than any other game has managed for over a year. Outside of …

Jordan Thomas moves into indie development and game consulting

The head of Assassin’s Creed publisher Ubisoft is the latest games exec to call for publishers and digital retailers to release their sales data. CEO Yves Guillemot claims that greater transparency from the downloads market will benefit the overall games industry, which retail stats show to be in decline. "It …

Peter Driessen, co-founder of Spil Games, believes that advertisers hold the key to the global acceptance of HTML5 as they look to capitalise on the explosion in mobile gaming. Over the past few months, we have seen the conversation regarding HTML5 for game development evolve. While the format debate is …

Deep Silver has confirmed a release date and two collector’s editions of Killer Is Dead, the new title by Suda 51. The highly-stylised action game will arrive on Xbox 360 and PS3 on August 30th. It sees players brutally taking down various outlandish criminals and is reminiscent of Suda’s previous …

Soomla CEO Yaniv Nizan examines how to balance your in-game economy