Square Enix has become the third publisher to enter into an official collaboration with Cornwall’s games-themed caf Loading. Together the pair have created an exclusive cocktail to celebrate today’s arrival of Deus Ex: Human Revolution. ‘Deus Ex on the Beach’, as it is called, contains peach schnapps, vodka, orange and …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
EA reckons Vita has a "better chance" than 3DS
In a startlingly honest admission, EA Labels president Frank Gibeau has said he believes the PlayStation Vita has a better chance of succeeding in the market than Nintendo’s 3DS. "I don’t think [Vita] is in quite in the same boat as the 3DS,” he told CVG. The 3DS was a …
Read More »Cook: "Apple is not going to change"
Tim Cook, the new CEO of tech powerhouse Apple, has for the first time spoken to his new empire. In an email to employees obtained by Ars Technica, Cook praised outgoing CEO Steve Jobs and promised that he would very much stay loyal to the ideals set down by his …
Read More »Ben Grant discusses the Battle of the Clans competition
GAME and Turtle Beach are running a tournament tomorrow to find the greatest Halo: Reach and Call of Duty: Black Ops clans in Australia, with the grand prize being professional sponsorship. The tournament is being held in Sydney, with the winners moving on to a grand final in September. Ben …
Read More »Jeff Brand PART 2: ‘You’re not able’ to play videogames
Following on from yesterday, Jeff Brand’s Freeplay 2011 speech is concluded with a call to action from gamers. In 2005, 88% of Australians supported an R18+ rating. What happened? JB: Elizabeth Hansley, who is in charge of the Australian Council on Children and Media, and former South-Australian Attorney-General Michael Atkinson, …
Read More »Apple ‘will not change’, says new CEO
Tim Cook says the iPhone group will continue with Jobs's on-going guidance
Read More »Studios named in new UK publishing syndicate
Developer collaboration backed by NESTA, Tiga, UKIE and Whitehall
Read More »Brand Map: Mario Kart
This week we’re going to look at Mario Kart using the GameVision Brand Map you can buy direct from MCV online. Twice a year we ask European consumers about 200 games they are playing and compile the data into a report we call a Brand Map. We asked 6,835 gamers …
Read More »Sonic CD gets digital re-release
Sega has confirmed the news accidentally leaked by Microsoft earlier this week that it is to re-release Sonic CD. The game was originally released for Sega’s ill-fated Mega Drive expansion the Mega CD in 1993. It’s generally regarded as one of the strongest instalments in the classic platforming series. Now …
Read More »MCV Jobs Weekly: Jobs resigns, Ingham joins Music Week, Venom hires six
In MCV’s latest rundown of the industry’s hottest vacancies and latest personnel news, Apple CEO Steve Jobs steps down, Tim Ingham returns to Intent Media and Venom hires six new members. STEVE JOBS RESIGNSIn case you hadn’t heard, Apple’s Steve Jobs has resigned from his position as CEO. Earlier this …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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