Online retail giant Play.com has suffered an unspecified security failure that has lead to the loss of some customer information including names and email addresses. Fortunately, it looks as if bank account and credit card data was not part of the breach. "We are emailing all our customers to let …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
2K distances itself from leaked Top Spin ad
Publisher 2K Sports has attempted to halt the distribution of a Top Spin 4 ad that was never actually aired to the public. The spot features US tennis legend Serena Williams. What sets it part, however, is its rather risque approach to marketing the game. Dubbing Serena "the world’s sexiest …
Read More »Epic Diaries: UDK on mobile
A look at Unreal Engine 3's support for a new wave of mobile gaming
Read More »Nexon grants A Bit Lucky $5m in funding
South Korean gaming giant bolsters Lucky Train studio's investment total
Read More »Craig Duncan joins Rare
Former Sumo Digital man assumes senior studio director role at acclaimed UK developer
Read More »Focus: Multicultural business
Team human dynamics specialist Liemur on doing business over cultural boundaries
Read More »Sony DADC champions direct-to-consumer service
One difference Sony DADC says it can offer is a direct-to-consumer postal service for small retailers. It gives indies – who may be low on stock or tight for space – the option of ordering a product from Sony DADC and getting it delivered to their customer’s door. If somebody …
Read More »INTERVIEW: Sony DADC
How important is the games market to Sony DADC?Darren Houghton, general manager: Absolutely critical. Whilst we’re here to support the whole entertainment industry, we see games as a potential for growth. At the moment about 65 per cent of our UK business is film, around 25 per cent is music …
Read More »Xperia Play games cost between £1-£10
The marketing boss of Sony Ericsson UK has confirmed to MCV that downloadable games for the Xperia Play will be available for between 1 and 10. David Hilton also explained why he thinks the device can successfully fight for market share against behemoths such as the iPhone. "The main thing …
Read More »HMV offers £200 3DS trade-in guarantee
Retailer HMV is going all out to win as much market share as it possibly can on Nintendo’s 3DS console. Echoing GAME’s remarkable Play/Trade deal on the device, HMV will offer a guaranteed trade-in price of 200 on any 3DS customers return to stores by April 7th. Those looking to …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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