In what has to be one of the highest profile celebrtity endorsements in the history of video games, EA has revealed England and Manchester United football legend David Beckham as the brand ambassador” for EA Sports Active 2. Beckham will feature in advertising and retail material for the title across …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
EA: Dragon Age 2 gets March release
The follow-up to last year’s hit RPG Dragon Age will tear its way onto Xbox 360, PS3 and PC on March 11th next year. EA senior VP and BioWare Group GM Dr. Ray Muzyka made the announcement during the publisher’s press conference at Gamescom 2010 today. The sequel was officially …
Read More »Tiga: UK politicians ‘asleep at the wheel’
As Canada overtakes the UK as a dev hub, trade body points the finger
Read More »EA: Mass Effect 2 heading to PS3
In news that will surely be welcomed be fans of the machine, EA has stated at its Gamescom press conference that Mass Effect 2 will finally be released on PS3 in January 2011. The series has long enjoyed console exclusivity on Xbox 360, but talks has been doing the rounds …
Read More »EA: Harry Potter gets Kinect support
Harry Potter and the Deathly Hallows will offer Kinect support on Xbox 360 when it arrives at retail this November. Players will be able to cast their spell much like they see Harry doing on-screen – by thrusting their arm forwards in a number of different ways to conjure an …
Read More »EA: Sims 3 on console dated
Publisher EA has confirmed that The Sims 3 will be released on Xbox 360, PS3, Wii and DS on October 26th. The series is one of the most popular ever devised on PC and it will be fascinating to see how this appeal manages to carry over into the console …
Read More »Realtime Worlds enters administration [update 2]
Business handed to corporate rescue firm; "170 staff cut, with 50 staff left to save APB"
Read More »Zattikka nabs MTVs Breton
Social and casual gaming firm Zattikka has announced the appointment of Joel Breton as its new executive vice president of North American operations. Breton is the former director of content at the MTV-owned AddictingGames.com. During his time there it grew to become one of the leading casual games portals in …
Read More »Carnival Games hits iPhone
Having proven to be one of the most successful third-party titles on the Wii and DS, publisher 2K Games has released a version of Carnival Games on iPhone and iPod Touch. Available now for 2.39 on the Apple iStore, the title comes with ten mini-games including Bumper Boats, Star Shootout, …
Read More »Realtime Worlds axes US office [Update 2]
Rumours abound that the end is nigh for the esteemed Crackdown and APB studio
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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