Modern Warfare will live on, it will continue to sell by the bucket load – but both review scores and overall sales will forever be less than they were due to Activision’s legal spat with Infinity Ward, according to Michael Pachter. I think that it is likely that future games …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Ubisoft DRM reportedly hacked
Hackers have reportedly found a way to circumvent Ubisoft’s controversial PC DRM that requires users maintain a constant internet connection even when playing single-player games. CNET reports that a host of modified executable files for a number of Ubisoft titles have appeared on multiple peer-to-peer networks online. When used with …
Read More »MCV AWARDS 2010: Special Recognition for Stackhouse
Roy Stackhouse, Activision’s UK senior sales director, was honoured with our Retail Advisory Board’s Special Recognition prize at the MCV Awards last night. Stackhouse has been at Activision for four years, and has held the role of UK sales boss for two years – he was joined the firm in …
Read More »MCV AWARDS 2010: Nintendo takes key marketing prizes
Nintendo was once again the big winner in the MCV Awards’ PR & Marketing category. The format-holder’s UK team took home the prizes for Marketing Team and Trade Marketing Team. That makes it five years on the trot for Nintendo to win the Marketing Team award – and the second …
Read More »MCV AWARDS 2010: Just Dance double for Ubi
Ubisoft’s Just Dance won two key prizes at last night’s MCV Industry Excellence Awards. The game took home New Games Brand and Sales Triumph. Not bad for a game that only hit retail just over three months ago. Just Dance has been No.1 in the UK five times this year, …
Read More »MCV AWARDS 2010: HMV leads retail winners
HMV was the big retail winner at last night’s MCV Industry Excellence Awards. The entertainment specialist won the overall High Street Chain prize, while one of its individual stores – the 360 Oxford Street branch – won Star Store. Elsewhere, Play.com won Online Retailer, and best Independent Retailer was Grainger …
Read More »MCV AWARDS 2010: Asda wins inaugural Supermarket prize
Supermarket giant Asda was one of the big winners at last night’s MCV Awards. The chain beat out rivals Tesco, Morrisons and Sainsbury’s to win the inaugural Supermarket prize at the event. Our Supermarket award was added to the running this year to reflect the diverse nature of retail and …
Read More »MCV AWARDS 2010: Two key prizes for Activision
Activision took home two of the big MCV Industry Excellence Awards last night. The publisher won the Game Campaign award for its work on Modern Warfare 2 and the prize for overall Game Publisher. The firm’s UK senior sales director Roy Stackhouse also won the Retail Advisory Board’s Special Recognition …
Read More »Apple nears Microsofts market value
Many figures in the global stock market last night became incredibly excited after it was reported that Apple had for the first time overtaken Microsoft in a leading market ranking report. The Guardian reports, however, that once other variables were factored into the calculations, Apple hasn’t quite passed Microsoft’s market …
Read More »No More Heroes excels on next-gen
Both the PS3 and Xbox 360 versions of the once Wii-only No More Heroes have bettered the week one performance of the original Wii release on their first week of release in Japan. The numbers back up the notion that mature, violent titles do not sit well with the target …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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