MCV/DEVELOP News, events, research and jobs from the games industry

When does legitimate protection become draconian control?

UK trade publication Campaign Magazine has hailed Nintendo’s Ant and Dec TV advertisement as the second most effective in the UK throughout 2009. Created by Karmarama, the prime-time TV spots saw the likeable Geordie pair chatting with UK families about the various functions of Wii and DS. Campaign’s results come …

16 years on from the release of Sonic the Hedgehog 3 on the Mega Drive – and after a string critically questionable 3D outings for the speedy mammal – Sega is to return to the series’ roots with Sonic the Hedgehog 4. The game was first touted in September last …

The Hut Group-owned online retailer Zavvi.com has once again been accused of deliberately selling games early with listings for BioShock 2 on its eBay portal stating that game is now in stock and despatching”. Zavvi.com was caught up in a similar storm last year when some customers who had pre-ordered …

19 Warrington jobs at risk, but chief Bell looking into other opportunities available

UK studio man explains why THQ turned two studios towards XBLA, PSN and iPhone

Traditionally 'quiet' month fails to hold back Develop's rise online

MCV’s vital weekly retail digest, RetailBiz, is available to view online and download now. Click here to access the RetailBiz Previews section for a definitive look at some of the key titles approaching release in the near future. This week, we jump in the driving seat with Sega’s Sonic & …

A sequel to THQ’s recently-released action title Darksiders is in the works after the publisher revealed that the game is on track” to meet internal forecasts, selling 1.2m units since its release last month. Earlier in the week analysts had claimed that the title had underperformed, selling well under 1m …

Tom Clancy’s Splinter Cell: Conviction has been given a concrete UK release date of April 16th. Ubisoft previously delayed the game from its original February 26th release date to a vague ‘April’ release in order to push the game back to the publisher’s next financial year. Conviction will arrive three …