"I hear you, I believe you, and I am so sorry to have let you down."
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[Industry news] EFAN.gg Launches Public Beta
eFAN, a new social platform built exclusively for the global video game community, today officially …
[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
Read the July/August issue of MCV/DEVELOP now! Featuring Thunderful Games, Overboard!, Wargaming and more
Also Lost Words: Beyond the Page, Doki Doki Literature Club Plus!, marketing panel and more
Read More »Unity acquires SpeedTree creator Interactive Data Visualization, Inc
Unity has acquired Interactive Data Visualization, Inc, the creators of SpeedTree.
Read More »Epic Games acquires Sketchfab
“As the adoption of real-time 3D technology continues to grow, demand for web-based solutions will only increase. We are excited to work together with the Sketchfab team to empower even more creators."
Read More »Comment: Why IGEA thinks Australia is the next big games hub
"LA, Montreal, Tokyo, London, Seoul, Helsinki. These are the places that come to mind when we think of game development, right? It will soon be time to add Sydney, Melbourne and Adelaide to that list."
Read More »Amazon’s Prime Gaming signs two-year shirt sponsorship deal with Stevenage FC
"This partnership with one of the biggest companies in the world is hugely exciting"
Read More »UK Children to be taught about responsible video game play in the classroom
Children across the UK will be taught about safe, responsible and healthy video game play through new lesson plans designed in conjunction with the UK games industry.
Read More »Activision Blizzard sued by California over allegations of sexual harassment and ‘frat boy culture’
Activision Blizzard is being sued by the California Department of Fair Employment and Housing, who accuse the company of having a 'frat boy culture' that has contributed to years of sexual harassment and unequal pay for women at the company.
Read More »Xsolla launches game investment platform
The Xsolla Game Investment Platform promises to connect investors directly with developers on projects already in development and in need of additional funding.
Read More »Netflix to offer mobile games to subscribers at no extra cost
"We’re excited as ever about our movies and TV series offering and we expect a long runway of increasing investment and growth across all of our existing content categories, but since we are nearly a decade into our push into original programming, we think the time is right to learn more about how our members value games."
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[Industry news] EFAN.gg Launches Public Beta
eFAN, a new social platform built exclusively for the global video game community, today officially announced the launch of its Public Beta. Gamers from around the globe can now access the platform, create profiles, follow their favorite games, and directly participate in shaping the network’s final features ahead of its full release.
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
![dfgd [Industry news] Music+Sound Awards Reveal 2026’s Finalists](https://mcvuk.com/wp-content/uploads/dfgd-110x75.jpg)
![asd 2 [Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice](https://mcvuk.com/wp-content/uploads/asd-2-110x75.jpg)
![dfgdgdg [Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse](https://mcvuk.com/wp-content/uploads/dfgdgdg-110x75.png)
![1662974279280 Copy [Guest post] Keep Game Concept Motion Separate from Gameplay Footage](https://mcvuk.com/wp-content/uploads/1662974279280-Copy-110x75.jpeg)

![Screenshot 2026 07 28 120612 [Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/Screenshot-2026-07-28-120612-110x75.jpg)
![SB SiteHeader 1 [Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards](https://mcvuk.com/wp-content/uploads/SB_SiteHeader-1-110x75.jpg)
![fenfen [Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/fenfen-110x75.jpg)