Activision’s Transformers Devastation is actually part of a far wider plan for the brand, it has emerged. The Hollywood Reporter says that the game, which entered the UK Top 40 in 21st this week, boasts a narrative that exists within a number of other branching Transformers lines. Both Platinum’s game …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Why Stoic Games is sharing The Banner Saga’s game engine
Technical director John Watson tells us about his studio's partnership with Bedlam dev Skyshine
Read More »Brave New World: eSports’ integrity & game challenges
Fresh from announcing his firm’s first esports centric data and integrity partnership withESLthe world’s largest eSports network, SBC catches up withSportradar CEO & Founder Carsten Koerl. A leading figurehead in sports and wagering data, Koerl sheds insight and opinion on the growth of esports, its potential integrity challenges and the …
Read More »VIDEO: Gary Oldman and Mark Hamill lead performance-captured cast for Star Citizen
X Files’ Gillian Anderson, Lord of the Rings’ Andy Serkis and more to appear in crowdfunded hit’s campaign
Read More »NewBay Europe reveals new management team
Publisher expanding event, marketing services and content capabilities
Read More »Zynga introduces playable ads with Sponsored Play
New branded levels charge advertisers each time they are played and can offer consumer rewards
Read More »Esports grow closer to real sports, grow more in mobile, and well just grow
You’re probably hearing a lot about esports these days.That’s because it’s one of gaming’s fastest-growing sectors. Esports, as we call the competitive gaming scene, has become mainstream rapidly in the last six months, with networks like ESPN and TBS beginning to cover the scene. Segerstrale noted that esports is also …
Read More »Sony bolsters PlayStation VR with Softkinetic acquisition
Belgium firm behind gesture-tracking DepthSense technology now owned by PlayStation
Read More »Mark Hamill and Gillian Anderson front Star Citizen cast
The actors and actresses behind icons such as Luke Skywalker, Dana Scully and Gollum are among the many stars confirmed as starring in the single player portion of Star Citizen. Mark Hamill, Gillian Anderson and Andy Serkis are joined by the likes of Gary Oldman (The Dark Knight, Fifth Element) …
Read More »Gambling and fantasy are the ‘biggest esports investment opportunities’
Esports is a growing market that’s marching toward $1 billion in revenue, but some of the top investors in the space don’t think the opportunity is with fundinggame developers or video platforms. When venture capitalists look at professional gaming, they see most of the chance to earn cash from gambling …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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