Early bird rates could save attendees as much as â?¬250
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Mass Effect 3 console mods come with free DLC
Calibur11 has teamed up with Electronic Arts to produce a special Mass Effect 3 edition of its Vault console cases – complete with bonus DLC. The Collector’s Edition Mass Effect 3 Vault will be available for Xbox 360 S and the slimline PS3 when the game arrives on March 9th. …
Read More »The Darkness II ad plan revealed
2K Games is targeting fans of horror movies and sci-fi nuts with its marketing plan for The Darkness II. TV ads will run on Channel 4, Channel 5 and other satellite stations with sponsorships running on both SyFy and Horror Channel. The firm tells MCV there will be a ‘large-scale …
Read More »App Store Charts: Week 6
Fire Maple's point-and-click adventure, The Lost City, tops paid phone games chart
Read More »Free Apple TV for tech retailers
A new conference called PCR Retail Boot Camp has been announced for the UK PC and IT channel. And MCV can confirm that all dealers attending will receive a free 99 Apple TV as part of their VIP RetailGift Bag. Registration for the event has now opened, with the UK’s …
Read More »Make The Game winner launches first game
Reborn Horizon, the title created for last year’s Make The Game competition by Computec, is now available. European media firm Computec called for developers to create new social and browser games last year, offering the best studio a publishing contract and marketing budget worth one million Euros. The company has …
Read More »Rising Star ‘won’t abandon retail’
It may have launched a new digital label, but Rising Star has no plans to ditch boxed product. The firm says it is about to announce the first of four new iOS-only games, with the first title due to arrive at Easter, under the publisher’s new Rising Star Games Digital …
Read More »Strictly Come Dancing game axed
Ubisoft has canned its licensed music game Strictly Come Dancing. The title – based on the popular BBC TV show – was due to hit shelves on Xbox 360, PS3 and Wii in time for Christmas last year. However, a Strictly Come Dancing game will still arrive, but it will …
Read More »Valentine’s Day love ready for Catherine
Catherine is making advances on the High Street, thanks to publisher Deep Silver’s seductivePOS campaign. The Koch Media publishing label is working closely with retailers to ensure the adult action puzzle game recreates the success it saw in Japan. The PS3 version debuted at No.1 in that territory. Catherine is …
Read More »Club Penguin mag revealed
Disney’s smash hit online community is getting its own monthly magazine. Club Penguin is a kids’ virtual world phenomenon and has already been turned into a variety of toys, films and video games. Panini is handling the Disney Club Penguin Magazine. It follows in the footsteps of the official Moshi …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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