MCV/DEVELOP News, events, research and jobs from the games industry

PlayStation Move’s second Christmas is backed by a 2m marketing blitz. Sony is promoting seven new PlayStation 3 releases out this month that are compatible with the first-party motion accessory. We’re using a two-tiered marketing approach for the PlayStation Move activity this year to engage the consumer and make Move …

We’ve got an exciting last-minute addition to the LGC schedule: Xbox Live. Microsoft’s Robin Burrowes has signed up to host a special address at the event looking at how the 360’s online games service has in fact benefitted other mediums. While LGC looks at how online business models have transformed …

Zynga’s revenue for the third calendar quarter nearly doubled to reach a new record, but the firm’s exorbitant investments continue to squeeze profits. For the three months that ended on September 30th, Zynga made $307 million, driven by in-game advertising and virtual goods purchases. That represents year-on-year revenue increase of …

Since its release on September 30th, Square Enix title Deus Ex: Human Revolution has sold 2.18m copies around the world. 1.38m of those units were snapped up in Europe and 800k in North America. The numbers come as Square Enix announced a 115 per cent rise in net profit to …

Social games titan absorbs huge chunk of expenses before going public

Digital sales will overtake boxed product sales by 2015, according to new industry-wide survey. The conclusion came form a panel of 1,000 industry experts quizzed by London Games Conference. 16 per cent believe that sea change could occur as early as the next 12 months. 39 per cent predict it …

Over half of games professionals polled predict sea-change within four years

But consumer sales down 36 per cent to $218 million

The Nintendo Wii has fallen to its lowest price ever on the UK High Street. Supermarcket chain Asda is advertising a 89 price point for the console in today’s papers. The SKU on offer includes a white version of the machine and two games – Wii Sports and Wii Party. …

Up to 6,000 copies of Call of Duty: Modern Warfare 3 were reportedly stolen by French thieves in the early hours of yesterday morning. Eurogamer reports that a car crashed into a van carrying around €400,000 worth of video games at 8:00am on Sunday morning. Upon exiting the van, the …