Microsoft’s European head of Game Studios Peter Molyneux has urged people not to judge Kinect by its early software and instead wait until developers have had the chance to truly get to grips with the device. We can do core games with it, we can do totally immersive games,” Molyneux …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
HMV and Waterstones marketing teams merge
HMV Group has consolidated the marketing divisions for HMV and Waterstone’s. The two teams have been combined to form the new group marketing department, which will be led by Graham Sim in the newly-created role of group marketing director. This new structure will come into effect on Monday, August 9th …
Read More »Facebook on hunt for game deal maker
Social networking empire set to bolster its games business
Read More »250GB Kinect bundle spotted
If pictures obtained by Joystiq are accurate it appears as if Microsoft is to release a second hardware bundle alongside the arrival of Kinect later this year. The site reports that the SKU will include a 250GB variant of the console – complete with high-end glossy finish – as well …
Read More »Starcraft II reduces incentive to pirate
Developer Blizzard has told MCV that the work it has put into refining its online network Battle.net is part of the reason that recent release Starcraft II has proved so resistant to piracy. For World of Warcraft we have been able to work well around the piracy issue and we …
Read More »European deal for Bluegfx
12,000 more training tools available in partnership with Digital Tutors
Read More »Metroid boasts big marketing assault
The Metroid franchise makes a dramatic return next month and is backed by a substantial marketing spend. Nintendo is preparing extensive promotions to ensure the upcoming Wii title Metroid: Other M matches the success of its acclaimed predecessors when it hits shelves on September 3rd. The build-up to the game’s …
Read More »GMAs get Greased up for 2010
505 will once again host the drinks reception at the Games Media Awards – this year theming the pre-awards bash around its forthcoming Grease game. The publisher has been a long-term supporter of the event, which annually recognises the best in specialist and mainstream games media, in print and online. …
Read More »The Machinarium Pirate Amnesty
Amanita Design, the widely applauded Czechoslovakian adventure games studio, is calling for amnesty after its most recent title has been reportedly stung by widespread piracy. The studio’s official website – where Machinarium was being sold at $20 – has announced the game will retail at $5 until Thursday August 12th. …
Read More »Sparkplay is â??running out of timeâ??
Free-to-play studio will close soon, with assets up for sale
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
Fireshine Games announced today it has added Danish indie studio Fair Games and its survival-crafting title Necesse to its growing portfolio. With plans to add key long-tail support to the PC title and its millions of players, the label also confirms plans to develop Necesse for additional platforms. Necesse, originally launched in December 2019, has amassed approximately 2.5 million players and a Very Positive user rating of 93% on Steam
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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[Industry news] EBANX and NetEase Games Club bring local payment methods to Latin America’s booming video game market
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MCV/DEVELOP’s 30 Under 30 – 2026
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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