We all know the drill. E3 is almost upon us and that means a number of lengthy press conferences during which platform holders and publishers alike flaunt their wares. Over the years, key phrases have popped up now and again. Join MCV in a game of bingo as we listen …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
Gaikai aims to rescue devs from demo purgatory
Studios may soon be freed from the demands of building customised demo builds
Read More »EA reveals new UK-made PSN/XBLA game
UK-based studio EA Bright Light working on new digital-only action adventure Spare Parts
Read More »E3: Media Predictions
Jon Hicks – Editor, OXMPredictably, I’m really looking forward to seeing Project Natal’s real name and launch lineup. Not so much the inevitable fitness games, lovely though I’m sure they’ll be, but the more innovative uses of the platform – Natal is a really interesting technology, and I can dimly …
Read More »No fear at Treyarch to build its own â??No Russianâ??
â??There will be situations and scenes where people will pause,â?? says studio boss
Read More »4mm signs with Alli in Action Sports deal
Publisher signs exclusive deal with Alli to create games for TV, mobiles and web browsers
Read More »E3 2010: Mass Effect 3 to debut?
A simple mistake, a deliberate headline-grabber or a surprise-spoiling leak – we won’t know until next week whether details in GameSpot’s interactive E3 planner are the real deal. Head over to the guide and hover your cursor over the EA listing and you’ll see, amongst other games, listings for Mass …
Read More »Gaikai targets full game service â??by 2011â??
Innovative demo streaming service set to expand fast
Read More »Argos clarifies pre-owned ambitions
Retailer Argos has confirmed to MCV that its pre-owned trial revealed in March has not been rolled out nationwide… yet. However, Argos has selected a number of key titles that consumers will be able to buy at a discounted rate if they trade in a combination of a specific selection …
Read More »Gaikaiâ??s reality check
Co-co founder Andrew Gault on how the service is shaping up ahead of its E3 push
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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