GAME rules out Zavvi store acquisitions

The GAME Group has told MCV that it has no plans” to buy any Zavvi stores – as time ticks away on the entertainment firm’s remaining life on the High Street. As revealed by MCV last week, only 31 Zavvi stores remain across the country – with over 1,000 employees …

Read More »

66% of UK shoppers wont head online

A new survey from chart body GfK has claimed that 66 per cent of UK shoppers remain unwilling to shop online due to fears relating to cyber crime and security theft. According to survey respondents, the most common source of information about the safety of online shopping is stories in …

Read More »

EA confirms G.I. Joe movie tie-in

Publisher EA is to publish the official multiplatform game tie-in for Paramount’s upcoming G.I. Joe movie, which is due to hit cinemas this August. The game’s narrative will pick up where the film leaves off, and will touch on elements from the film, cartoon and toy range. It will boast …

Read More »

Ubisoft’s Imagine brand hits 1m sales

Ubisoft is celebrating after a stellar performance by its Imagine range over Christmas pushed the series to just under one million annual sales. The line-up of mass-market titles shifted over 300,000 units in the four weeks to Christmas, MCV has learnt, with Imagine Teacher and Imagine Dream Weddings leading the …

Read More »

EA predicts bright future on iPod

EA’s UK marketing director has spoken of the firm’s admiration for iPhone and iPod Touch as games consoles – and discussed whether they can rival DS and PSP. Stuart Lang told MCV that the publisher feels it can ‘shine’ on the platform, by dedicating time and investment into first-party development. …

Read More »

US: $823 million spent on games marketing in 2008

Research from the Nielsen Company and the Monitor-Plus advertising monitoring service showed that the games industry reportedly spent $823 million on marketing and promotion in the US during 2008. The $823 million spent amounts to less than four per cent of the industry’s total revenue of $21 billion in 2008, …

Read More »

SOUTH AFRICA: Capcom appoints new distributor

Capcom has appointed Nu Metro Interactive as the sole distributor of its titles in South Africa. The agreement is effective immediately and will see Nu Metro Interactive be responsible for the distribution, sales and marketing for Capcom’s releases in this territory. Nu Metro Interactive will launch the distribution relationship with …

Read More »

Events