EA’s UK marketing director has spoken of the firm’s admiration for iPhone and iPod Touch as games consoles – and discussed whether they can rival DS and PSP. Stuart Lang told MCV that the publisher feels it can ‘shine’ on the platform, by dedicating time and investment into first-party development. …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
US: $823 million spent on games marketing in 2008
Research from the Nielsen Company and the Monitor-Plus advertising monitoring service showed that the games industry reportedly spent $823 million on marketing and promotion in the US during 2008. The $823 million spent amounts to less than four per cent of the industry’s total revenue of $21 billion in 2008, …
Read More »SOUTH AFRICA: Capcom appoints new distributor
Capcom has appointed Nu Metro Interactive as the sole distributor of its titles in South Africa. The agreement is effective immediately and will see Nu Metro Interactive be responsible for the distribution, sales and marketing for Capcom’s releases in this territory. Nu Metro Interactive will launch the distribution relationship with …
Read More »DICE: “We’re not a casual developer”
EAâ??s Swedish studio and developer of Battlefield seemingly dislikes association with casual market
Read More »Tiga slams Government’s inaction on Canada
Lack of WTO petition proves need for production tax breaks in the UK, says association
Read More »Ubisoft looks forward
Were you excited or disappointed by your Q3 performance? I think everyone was holding their breath a little going into the holiday season. But in the end the video game industry did well, showing software sales growth in the UK of 23 per cent and consoles sales growth of 14 …
Read More »New Mario and Sonic confirmed
Sega will publish a sequel to Mario and Sonic at the Olympic Games, based on the 2010 Winter Olympics. The title was confirmed to The Province by the Winter Olympics’ director of licensing Dennis Kim, while MCV understands an official announcement will be made later in the week. "Last year, …
Read More »1.1m games sold off cheap at EUK
The administrator of EUK is to auction off the contents of the wholesaler’s warehouse stock this week for a cut-price – including 1.1 million games. In news that is sure to worry the publishing community, Deloitte is reportedly accepting tender offers for the outstanding stock, which also includes 2.9 million …
Read More »Â£3m to fund ‘UK Centre for Computer Games Excellence’ in Scotland
Dundee's University of Abertay plans large-scale games expansion after Scottish Government grant
Read More »EUK games boss joins Tesco
EUK’s former games chief John Stanhope has joined Tesco as senior buying manager in the UK – signalling the company’s keenness to get closer to the trade in 2009. Tesco told MCV that the appointment represented its clear ambitions” in the category this year. Stanhope is a very well known …
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[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

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