MCV/DEVELOP News, events, research and jobs from the games industry

Following a significant growth year in its PR & Comms division, Diva Agency today announces the launch of a new Creator and Community engagement team to lead fan engagement and influencer marketing strategy for its portfolio of entertainment clients. The new division will service the agency’s global games and entertainment client base and will serve as a strategic bridge between its high-performing creative and communications teams

The UK games development sector is facing its most severe downturn on record, with employment falling at the fastest rate ever measured and start-up activity collapsing to a 15-year low, according to new research published today by TIGA, the trade association representing the UK video games industry. 

This is a press release posted in addition to our usual editorial content. Leading games Quality Assurance specialist Testronic has announced a series of senior appointments across its US Center of Excellence, further strengthening its client partnership capabilities as the company continues to fortify its leadership position within the global video games …

Ludo.ai, the AI game design and production hub, has released the beta of its new API and Model Context Protocol (MCP) integration, giving developers a faster way to generate production-ready game assets without breaking creative flow. The release enables indie developers, content creators and studios to integrate Ludo’s asset creation directly into everyday workflows, from AI assistants and IDEs to custom tools, build systems and automated pipelines.

Just months after introducing the Sustainable Games Standard in October 2025 - a global emissions reporting framework built specifically for game studios - the Sustainable Games Alliance (SGA) reaches another milestone with the release of three power-saving plugins for leading game engines: Unreal, Unity and Godot. 

The Playing for the Planet Alliance today unveiled “Beyond the Endgame: How Climate and Nature Enhance Game Narratives”, a new resource designed to help game studios integrate themes of climate, nature, and the environment into the worlds and stories they create. The guidance was commissioned by Playing for the Planet and produced by Context Collab (home of the Hollywood Climate Summit) and the Rewrite the Future project at NRDC (Natural Resources Defense Council).

Steel City Interactive, developer of the critically and commercially successful Undisputed video game franchise, today announces three senior appointments. Glen O'Connell joins as Commercial Partnerships Director, James Shaw as Senior Production Director, and Shaun White as Brand and Communications Director. They arrive at the Sheffield-based studio following distinguished careers across sports and interactive entertainment, including roles at EA SPORTS across the entire portfolio.

PLAION is excited to announce a new distribution partnership agreement with award-winning publisher Secret Mode, appointing PLAION as the global physical distributor for Star Wars: Galactic Racer, the debut title from AAA development studio Fuse Games. This strategic collaboration leverages PLAION’s expansive global distribution capabilities to ensure the physical editions of Star Wars: Galactic Racer reach enthusiasts worldwide.

Combined Effect has today announced that Pim Holfve, the current CEO of Raw Fury, will expand his leadership responsibilities to become CEO of Combined Effect, the growing indie powerhouse group that is building an ecosystem of creative video game publishers and studios.

This is a press release posted in addition to our usual editorial content. DAVE THE DIVER developer Mintrocket revealed the release date for the forthcoming ‘In the Jungle’ DLC, launching on PC, PlayStation 4, PlayStation 5, Xbox, and Nintendo Switch/Switch 2 platforms on June 18th worldwide. ‘In the Jungle’ sees …