Free-to-play games are no longer listed as being ‘Free’ on the Apple App Store. Instead, apps such as Candy Crush Saga, Angry Birds Stella and Clash of Clans now have a ‘Get’ button, below which is the line ‘In-App Purchases’. Beyond confirming to Re/Code that the change has been made …
Read More »
[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
EA: Virtual reality devs must fix motion sickness
CFO says publisher will back pioneering tech if big hurdle overcome
Read More »LGC 14: We are not the games media, says Yogscast
Yogscast says comparing it to the games media is a ‘category error’. Rich Keith, GM of the hit video network and speaking today at London Games Conference, says Yogscast and other video stars – such as PewDiePie – are not the games media. They are far more powerful than that …
Read More »Johhny Rotten has spent £10k on iPad apps in two years
It turns out that Sex Pistols star John ‘Rotten’ Lydon is quite the gamer. Despite telling The Telegraph that he and his wife are normally really careful” with money there is one hobby on which Lydon is happy to splash the cash – gaming. I wasted – you’re the first …
Read More »LGC 14: Video games ads are the lowest performing on Facebook
Video game advertisements on Facebook are less successful than dating ads, the firm has revealed. In fact, game ads are the worst performing on the social network in its entirety. The news was announced at today’s London Games Conference. You are not just competing with other video game ads, you …
Read More »Google’s advice on mobile discoverability
Developer Relations exec Rupert Whitehead offers tips to London Games Conference attendees
Read More »VR must address motion sickness problems, EA warns
Publisher EA has said it will be right at the forefront of virtual reality if the technology takes off – but a big hurdle remains before that can happen. The challenge is if you are at all even slightly motion sick prone, it’s very tough," EA CFO Blake Jorgensen said …
Read More »Call of Duty: Advanced Warfare beats PES 2015 to Japanese No.1
Western FPS king Call of Duty: Advanced Warfare has beaten a firm Japanese favourite to the top of the Japanese weekly charts. Famitsu data reveals that the shooter, published by Square Enix in the region, sold 100,996 copies on PS3 to claim No.1, beating the 76,407 units PES 2015 sold …
Read More »World of Warcraft players get five free play days to compensate for DLC struggles
Players of Blizzard’s all-conquering MMO World of Warcraft are being handed a five day extension to their subscriptions to make up for the troubled launch of the Warlords of Draenor DLC. The offer applies to all subscriptions that were active as of Friday November 14th. The quality of the content …
Read More »Far Cry 4 PC complainers accidentally reveal themselves to be pirates
PC gamers complaining about the lack of a specific function in the PC version of Far Cry 4 have been revealed to be pirates. A number of complainants took to the likes of Reddit and Twitter to complain the Ubisoft’s game lacked a FOV (field of view) slider – this …
Read More »-
[Industry news] Music+Sound Awards Reveal 2026’s Finalists
The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.
Read More » -
[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
-
[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
-
[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
-
[Guest Post] GTA VI : The Tipping Point For A New Normal
-
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
Read More » -
Finalists announced for the Women In Games Awards 2026
-
[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
-
[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
-
[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
![asd 2 [Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice](https://mcvuk.com/wp-content/uploads/asd-2-110x75.jpg)
![dfgdgdg [Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse](https://mcvuk.com/wp-content/uploads/dfgdgdg-110x75.png)
![1662974279280 Copy [Guest post] Keep Game Concept Motion Separate from Gameplay Footage](https://mcvuk.com/wp-content/uploads/1662974279280-Copy-110x75.jpeg)
![ULTIMATE EDITION 02 [Guest Post] GTA VI : The Tipping Point For A New Normal](https://mcvuk.com/wp-content/uploads/ULTIMATE_EDITION_02-110x75.jpg)

![Screenshot 2026 07 28 120612 [Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/Screenshot-2026-07-28-120612-110x75.jpg)
![SB SiteHeader 1 [Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards](https://mcvuk.com/wp-content/uploads/SB_SiteHeader-1-110x75.jpg)
![fenfen [Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026](https://mcvuk.com/wp-content/uploads/fenfen-110x75.jpg)