Amazon selling signed Witcher 2 copies for Xbox 360

Namco Bandai has announced an interesting launch exclusive with Amazon for upcoming RPG The Witcher 2. The online retail giant has confirmed that its entire Xbox 360 launch stock of the The Witcher 2: Assassins of Kings – Enhanced Edition has been signed by members of the CD Projekt development …

Read More »

PQube signs Black Bean racers

UK firm PQube will distribute motocross rally racer MUD in the UK on behalf of Black Bean. MUD – FIM Motocross World Championship is due to be released during Q2 on Xbox 360, PS3 and PC. It’s been developed by Milestone, the studio responsible for the SBK and WRC racing …

Read More »

Namco conjures up £500k The Witcher 2 campaign

The Witcher 2 will launch on 360 with the help of a 500,000 marketing push. Ads will run in games magazines including double-page spreads and four-page inserts up to mid-May, as well as a flipper cover and first review in OXM. An online campaign will include homepage takeovers and banners …

Read More »

GameStop sees UK digital success

Specialist retail giant GameStop says the UK has already helped grow its worldwide digital empire. The company launched GameStop.co.uk in July, which included a games download service. The site quickly won over consumers with aggressive price cuts and temporary deals. GameStop is keen to build on the success it has …

Read More »

Kinect Rush cinema ads to reach 1.3m people

Microsoft has laid out its cinema, TV and radio campaign for its new kids game – Kinect Rush: A Disney Pixar Adventure. The 360 title is being backed by cinema ads that will reach 1.3m people, plus there’ll be postcards in foyers. Further activity has been booked on TV channels, …

Read More »

Gamefly lands in the UK

US games retailer Gamefly has opened a UK website. The site sells downloadable PC and Mac games, and follows the firm’s acquisition of Direct2Drive from IGN last year. As well as a website, the company has also launched an iTunes-style download client, specifically for the UK. Gamefly is a big …

Read More »

Events