MCV/DEVELOP News, events, research and jobs from the games industry

It may be over a month and a half away, but HMV is already preparing to pull in extra customers in time for Christmas. The High Street and online retailer’s ‘Get Merry’ Christmas marketing campaign kicks off on November 5th, with in-store POS materials, posters, window creatives and bespoke carrier …

Retailer GAME will host the official UK launch event for Microsoft’s Kinect next Tuesday night (November 9th) at its Oxford Street store, it has been confirmed. On the night a special mystery guest will speak live to the audience via Kinect video chat. Over 300 GAME and GameStation stores will …

MCV can reveal that leading UK games retailer GAME will be selling Call of Duty: Black Ops on day one for 24.99. The price will be available to anyone who buys the game in conjunction with any other in-store chart title on either Xbox 360 or PS3. In addition, the …

Working to bring interactivity to the music scene is Finnish developer SongHi

Over 200 games professionals from around the world will descend on BAFTA later today for the second annual London Games Conference. Subtitled Survival and Profit in a Changing Industry, the event organised by MCV parent Intent Media features an impressive array of speakers and will examine the new frontiers of …

A visit to the westerly Canadian development hub

If you’re missing the London Games Conference later today, don’t dispair – MCV is providing an updated liveblog throughout the event, starting from 5pm.

With the long-awaited, much-delayed Gran Turismo 5 having missed its most recent release date and currently in the process of being pressed onto disc in time for a late-in-the-day pre-Christmas arrival, developer Polyphony Digital has made a shock admission. It has already started developing Gran Turismo 6. The confirmation was …

Though Microsoft’s long-term approach to Kinect will undoubtedly lead to a long tail for Kinect on the High Street, retailer GAME has told MCV that the new peripheral needs to be an instant success. Day one will be important,” trading director Adam Davis explained. How can it not be when …

Unity boss explains why the industry should head to Montreal this month