Tekken 7 is launching on June 2nd on PS4, Xbox One and PC, Bandai Namco has announced, and will come in multiple editions at retail. The standard Day One version of the game will come with a physical copy of the game and the Eliza character DLC, but there will …
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[Event News] VIVA! Games Marketing returns to tackle the biggest challenges facing games marketers
What does AI mean for games discoverability? Do creator marketing strategies still work? How can dev…
[Guest Post] GTA VI : The Tipping Point For A New Normal
Cormac Moylan, CMO at Loaded, argues that GTA VI could become the release that finally makes gaming’…
MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the s…
[Guest post] What Japan’s gamers can teach the rest of the games industry
By Berkley Egenes, Chief Marketing & Growth Officer at Xsolla, and Faisal Kazim, Games Commissioner …
[Industry news] The Games Forum Roma: Bringing Together Video Games, Academia, Culture & Industry
Two days this autumn will be dedicated to bringing together communities that too often discuss the f…
G FUEL buys ELEAGUE Arena naming rights
ELEAGUE and G FUEL have entered an official marketing partnership that will see the ELEAGUE Arena renamed. The iconic Atlanta based studio will now be called the G FUEL ELEAGUE Arena, and G FUEL is now the official energy drink of ELEAGUE. G FUEL will be promoted across all of …
Read More »Halo Wars 2 and Forza Horizon 3 headline new Xbox One S bundles
Microsoft has announced two new Xbox One consoles for the UK: the Xbox One S Halo Wars 2 Ultimate Edition Bundle (1TB) and the Xbox One S Forza Horizon 3 Bundle. The latter comes in both 1TB and 500GB configurations. The Halo Wars 2 Ultimate Edition Bundle launches on February …
Read More »Dr Jo Twist: How PM’s ‘industrial pillars’ will play out for the games sector
Response to today’s government announcement on industrial strategy by Dr Jo Twist, OBE, CEO of Ukie. Prime Minister Theresa May today launched the modern Industrial Strategy, a plan of action for a competitive UK that will see the government invest in and review support for innovative “new sectors” and a …
Read More »Improbable.Io opens new office in San Francisco
Both offices will work together in tandem
Read More »EA releasing 10-hour trial for Mass Effect Andromeda for Access subscribers
EA is planning to release a 10-hour trial of Mass Effect: Andromeda for Access subscribers, the company revealed on its website today. The game doesn’t launch until March 23rd in the UK, but those who subscribe to EA Access on Xbox One, or Origin Access on PC, will be able …
Read More »The Dallas Cowboys are looking to enter eSports
The Dallas Cowboys may not have been able to make it past the Packers last week, but there is some seemingly good news coming from the Cowboys camp. They are looking to invest in eSports. In an interview with AdAge, Matt O’Neil, senior VP of brand marketing for the Dallas …
Read More »Ex-Rockstar north president Leslie Benzies establishes five new companies
Meanwhile, legal proceedings with Rockstar North and Take Two continue
Read More »MLG to host Call of Duty World League event in Dallas
Activision and MLG have announced that they are bringing the Call of Duty World League to Dallas this March. The event will take place between March 17th and 19th, at the Worthington Renaissance Fort Worth Hotel. Up to 176 will compete, with 16 teams being invited directly into the group …
Read More »Ukie’s Jo Twist responds to PM’s ‘Modern Industrial Strategy’
This morning, the Prime Minister Theresa May, will announce proposals for a new industrial strategy, designed to ‘build on Britain’s strengths and tackle its underlying weaknesses’. It will allow businesses to strike new ‘Sector Deals’ to address their specific challenges and opportunities. That means the games industry could request a …
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[Guest post] Beyond the Disc: Why the Format Debate is Really About Consumer Choice
Gaming is becoming increasingly digital. But that doesn’t mean consumer choice is disappearing with the disc. If anything, as digital becomes the default, players are becoming more demanding about how, where and on what terms they buy.
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[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse
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[Guest post] Keep Game Concept Motion Separate from Gameplay Footage
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[Guest Post] GTA VI : The Tipping Point For A New Normal
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[Industry news] EBANX and NetEase Games Club bring local payment methods to Latin America’s booming video game market
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MCV/DEVELOP’s 30 Under 30 – 2026
Nominations are now being accepted for the 2026 MCV/DEVELOP "30 Under 30", which will be given the spotlight as part of MCV/DEVELOP #1012, appearing Jan 2027.
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Finalists announced for the Women In Games Awards 2026
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[Event news] Electric Square announced as sponsor of Outstanding Achievement Award category at Women in Games Awards 2026
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[Event news] Screen Burn to sponsor the Development Impact Award at the MCV/DEVELOP Women in Games Awards
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[Event news] Fenris Creations announced as sponsor of Rising Star category at Women in Games Awards 2026

MCV/DEVELOP News, events, research and jobs from the games industry
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